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MARKETING LEADERSHIP IN HOSPITALITY 2nd Edition Robert C. Lewis VNR

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Management number 42368916 Release Date 2026/01/23 List Price $16.80 Model Number 42368916
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Marketing leadership in hospitality foundations and practices second edition by Robert C. Lewis and more 0442018886 van nostrand reinhold

The fraying or whatever to call it is just on the first few pages. Everything else is good!
Audience Professional / Academic, Hospitality Management, Tourism, Business Marketing.
Series / Edition Information Second Edition Hardcover (ISBN 0442018886). Published by Van Nostrand Reinhold in 1994. A specialized professional and academic resource for the hospitality industry.
Genre Non-Fiction, Business, Marketing, Hospitality Management, Textbook, Tourism.
Plot Synopsis This text provides a comprehensive framework for applying marketing principles within the highly competitive hospitality and tourism sectors. It covers service quality, market segmentation, strategic planning, and building guest loyalty.
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CategoryBooks > Reference Books > Educational & Instructional Books
SizeN/A
BrandNone
ConditionGood

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